Fall Creek®'s 2024 High Chill Field + Forum in Oregon!
Wednesday, July 17, 2024 | 7:45 am - 4:30 pm
Please be our guest, along with your industry peers, for a special one-day event for high chill blueberry growers. A detailed agenda is forthcoming but mark your calendars, register yourself and your team members, and book hotel rooms if necessary. We are finalizing details but here is what is being planned:
- Morning Tour of Our Research Farm & Variety Demonstration Blocks
- Blind Tastings – Current & New Varieties
- High Chill Breeding Updates
- Applied Research & Variety Management
- Presentations by Leading Industry Experts
- Valuable Networking with Fellow High Chill Growers
Questions? Email amyd@fallcreeknursery.com.
7:45 am – 8:15 am
8:15 am – 8:45 am
Welcome
Val Shepler
Commercial Manager, Fall Creek®
8:15 am – 8:45 am
8:15 am – 8:45 am
ArabellaBlue® ‘FC14-062’ – A Performance Update from Around the World
PRESENTERS: Fall Creek®’s High Chill Grower Support Team
8:15 am – 8:45 am
8:45 am – 9:15 am
9:15 am – 11:45 am
11:45 am – 12:15 pm
1:45 pm – 2:15 pm
Fall Creek®’s Blueberry Research – An Early Peek at Unpublished Work
PRESENTER: Patty Rodriguez Armenta
Fall Creek® Breeding Manager
1:45 pm – 2:15 pm
2:15 pm – 2:45 pm
A Focus on Machine Harvest – Findings From the R&D Field
PRESENTER: Dan Ambrosi
Fall Creek® Applied Research Program Manager
2:15 pm – 2:45 pm
2:45 pm – 3:00 pm
3:00 pm – 3:30 pm
One Company. Two Programs – Fall Creek® Collection & SEKOYA®’s Distinctive Differences
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PRESENTERS: Val Shepler & Micah Weiss
Fall Creek®'s Commercial Manager & Area Manager
3:00 pm – 3:30 pm
3:30 pm – 4:15 pm
KEYNOTE ROUNDTABLE: Preparing for Increasingly Discerning Retailers & Consumers
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KEYNOTE PRESENTERS:
Gonzalo de Elizalde, VP Global Blueberry Product Leadership
Todd Eagan, Driscoll’s & Director for Blueberries, Good Farms/A&W
Kasey Cronquist, President, North American Blueberry Council & U.S. Highbush Blueberry Council
3:30 pm – 4:15 pm
4:15 pm
Need A Hotel Room?
Hotel: Hyatt Place Eugene at the Oakway Mall
Address: 333 Oakway Road, Eugene, OR
Rate: $149 + Tax
Booking Link: https://www.hyatt.com/en-US/hotel/oregon/hyatt-place-eugene-oakway-center/eugzo?corp_id=G-GLCO
Rooms at this rate are limited so book early.
